• It is also essential from both the rights holder's and sponsor's point of view, to have an independent assessment of the value of a sponsorship property and the appropriate price to pay for the rights.

  • Pre-Value TM 1999 was specifically developed to provide an independent and established valuation
    service for both sponsors and rights holders, to be used as a benchmark towards establishing a fair
    market value and thereby simplifying the negotiation process.

  • Employing a proven, street-tested methodology, the BMI valuation uses real-world standards and
    measures and removes the guesswork from pricing, changing the process from a belief to a science.

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